Saturday, February 11, 2012

In Response to Rachel

But if you look really close and you pause the video, you’ll read that the phone is only free with a purchase of a 2-year contract. Is this false advertising or just really good marketing? Because technically the actual phone will be free on that day but you have to pay at least $100 for the two year 


For starters I do not believe that this is false advertising. Most if not all mobile phone companies run promotions like this. There would be no reason for them to give you a free phone if you did not sign up for their service, this is common sense. Also, although the print may be small it does specify the deal in the ad. 


I feel like companies do this all the time. Although it's a little different I remember when I bought my macbook it said you could receive a free printer. Well this free printer came with a catch, I had to pay the $150 for the printer up front, and then I would receive a rebate for the full amount six weeks later.  This is just another example of how companies get you interested in their product or service. 


Just remember, if it's too good to be true, it probably is.


Have you guys encountered any "free" deals that are not really free?

Thursday, February 9, 2012

Ford Threatens to Sue GM Over Super Bowl Ad

Ford and GM have been competitors for as long as they have been in existence. Both are American auto manufactures that payed millions of dollars to advertise during this past weeks Super Bowl. Now Ford is threatening to sue GM over a GM post-apocolyptic commercial that aired. In the commercial all the men who survived were owners of GM (Chevrolet) pickup trucks. In the end of the commercial they refer to their friend "Dave" who did not make it because he drives a Ford. 

Ford sent a letter to GM prior to the Super Bowl requesting that the ad not be aired due to false comments. GM refused to back down and and aired the ad during the first quarter of the game.

The Chevy Silverado is called the "most dependable, longest lasting full-size pickup truck on the market", according the GM's ad campaign. Fords F150 has been the highest selling full-size pickup truck for 35 years and was called 2011's best selling pickup again. 



Below I've posted a link to the commercial along with the article, do you think that GM was out of line calling out Ford in the ad, or do you think it is completely fair game? At what point does a statement like "most dependable, longest lasting full-size truck on the market" become false advertising?

http://www.youtube.com/watch?v=XxFYYP8040A

http://www.torquenews.com/1081/ford-threatens-sue-gm-over-super-bowl-ad