Travel to Facebook for Better Travel Deals

Airlines, hotels, and travel booking sites are beginning to use social media websites like Facebook, Twitter more than ever before. Some airlines are offering free frequent flier miles if you "check-in" on Facebook when you are at the gate. According to smart money.com some 16 million people will book a flight via smartphone or tablet, thats 33% of all tickets booked.

Different companies are developing apps that let you keep track of your travel on an updated timeline. This gives the user an incentive to keep it updated and it gives the marketer an updated client list. Social media is a trend that isn't going away anytime soon and the quicker companies become involved in these types of sites the quicker they will see the profit rewards from their actions.

http://www.smartmoney.com/spend/travel/facebooking-travel-for-better-deals-1335388941670/?link=SM_hp_ls4e

Have you guys ever booked a flight on a social media website? Would you if there was an incentive?

In Response to Christine

On the social network site LinkedIn they will have two new tools targeted updates and follower statistic's.  This way a company can pick certain groups of people and send only them the messages.  These messages would be based off of certain criteria such as job, geography, and job seniority.  Some large U.S businesses have already started using these new features such as Microsoft, AT%T, and Dell.  

Do you think these new tools are too invasive or do you think they could help out business's?


I do not believe these new tools are too invasive, if you don;t like them, don't sign up for the site. I can understand the frustration if these tools where hidden but the company has made it public knowledge that the use information tracking tools such as these. I think these kinds of tools help marketers reach their target market more effectively.